Meet Alexander Valdman ~ “AV” — a highly skilled creative leader with 20 years of experience. Throughout his career, he has held executive roles, including Chief Creative Officer at Rapha, and consulted in automotive and technology for iconic brands.

Guided by a reverence for design principles and the tradition of creating and making, Alex is known for his unique blend of creative vision and strategic thinking, receiving numerous industry acknowledgments, including a Webby for product design, D&AD for brand building, and several experiential retail awards. Alex's background in design, entrepreneurship, and diverse skills, have played a key role in producing innovative solutions and exceptional results.